Thoughts on the Support Transition to Oracle?
What does everyone think about the Eloqua Support portal being transitioned to Oracle? Does anyone have experience with that portal? Will we lose our existing and historical support cases? Here is...
View ArticleNetworking Poll: What's your networking Tool or choice?
When you are at a live, in person Networking Event, What tool have you found works the BEST to build your network? Use more than 1? What worked the BEST and tell us WHY! Inquiring minds want to know
View ArticleEloqua for Operations?
Hi all, In my pre-Eloqua consulting days, I used to run into clients who adopted Marketing Automation, then when other departments saw its value started incorporating it for other automated...
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Eloqua REST API - Activate a Campaign
In this post, we'll show you how to activate a Campaign using the REST API. This is the 3rd step in the series Sending Email to a Segment or List of Contacts.In the last step, we created the following...
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Trying to add Custom Data Object
When I go into Contacts->Custom Objects and then click Events. I don't have Events to add a new custom object. What am I missing? Has the Data cards moved to a different location?
View ArticleWhat tools are you using to determine other websites your customers are...
We all know and understand what the Buyers Journey is about. Various research estimates that up to 90% of the research is taking place mostly online and before a prospect decides to speak to a sales...
View ArticleIs your marketing style a 'Post-n-Pray-Pete' or a 'Strategic-Sue'?
As you've probably realized, becoming a video marketing star involves a lot more than uploading your videos to YouTube and hoping for the best. Real ROI is only possible once you have fully optimized...
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Report: How many known contacts have visited our site
Hi - This should be easy but I'm still getting acquainted with Eloqua. Could someone please tell me how I would report on the number of known visitors who have visited our site in the last 30 days?...
View Article7 Tactics Advisors, Agents, and Brokers Should Consider When Socially...
Focusing on a niche audience is a best practice emphasized in the Financial Services space. But once you've identified a niche, how do you effectively engage with them? Social media provides an...
View ArticleManufacturers, which of the following do you utilize on your site?
Of those programs on your site, do you integrate them with Eloqua?
View ArticleIs Marketing R&D Justifiable In the Pharma and Biotech Industry?
In the world of pharmaceuticals, billions of dollars are invested in the invention and development of a drug. And with 19 out of 20 medicines in experiment failing, that’s a very expensive gamble. But...
View ArticleHow to Manufacture an Increase In Product Registrations
Manufacturers and channel partners alike want to capture information about their customer to better develop the customer relationship. This information can also allow manufacturers to deliver...
View ArticleFive Social Media Compliance Best Practices for Financial Institutions
The Financial Services space is incredibly competitive, both in obtaining new clients and recruiting talent. In order to meet the collaborative and transparent demands of clients, firms must work to...
View ArticleIs Video Becoming the Most Effective Manufacturing Content Marketing Asset?
A common discussion amongst marketers usually revolves around which piece of content is most effective. Not exactly sparkling dinner conversation, but certainly a valid question. Understanding the...
View Article5 Tips For Improving Medical Education Event Outcomes
Pharma, Biotech, and Medical Device companies host several events for Healthcare Professionals throughout the year. With increasing regulation due to the Sunshine Act, companies are turning to events...
View ArticleHow the Pharma and Biotech Industries are Using Social Media While Remaining...
The Life Sciences space is very competitive, but also incredibly cautious. And it’s this cautiousness that has slowed the adoption of social media. However, patients and health care providers both...
View ArticleFinancial Services is Yielding High Returns Through Content Curation
We've all heard that "Content is King". No one disputes this point, however, many organizations struggle with content development. Marketing and Communication departments will sit down to execute on...
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Are Manufacturers Mastering Community Development?
There's an outdated, and incorrect, stereotype of the Manufacturing industry. Long gone are the days of smokestacks and dirty shop floors. Walk into most manufacturing facilities and you'll discover...
View ArticleAdvisory: Winter '14 Release - Sunday, March 30th, 2014 / Pod 1 - ONGOING
Eloqua Winter '14 ReleaseThe Winter '14 Release rollout has not yet completed.An update will be provided by 12:15 pm EDT Please review the supporting resources available in the Topliners Release...
View ArticleAre Legal and Compliance Teams a Part of Your Communication Process?
If so, how integrated are they into the development, execution, and approval of marketing communications?
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